Assistant Brand Manager
AM Group
Job Summary We are looking for a high-impact Strategic Partnerships & PR Specialist to expand our business group’s footprint through powerful local and international alliances.
This role is designed for a "bridge-builder" who can identify synergy between our brands and external organizations.
You will be responsible for building brand equity through high-level collaborations, managing media relations, and securing strategic purchasing partnerships that provide a competitive edge.
This is a business development-heavy role focused on long-term brand value rather than just short-term sales.
International & Local AlliancesInternational Partnerships: Identify and initiate collaborations with global medical organizations, educational institutions, or international healthcare bodies to bring global standards/prestige to our group.Local Stakeholder Management: Build and maintain a robust network with local government entities, NGOs, community leaders, and corporate neighbors to embed the brand within the local ecosystem.
Brand Building & CollaborationsDesign and execute Business Development strategies that prioritize brand-to-brand collaborations (e.g., co-branded events, cross-promotional campaigns with luxury brands or malls).Coordinate multi-departmental efforts to ensure that all collaborations align with the group’s overarching identity.
Media & Public RelationsAct as the primary point of contact for the press and media; drafting press releases, organizing press conferences, and securing earned media coverage.Cultivate a list of key journalists, influencers, and industry thought leaders to ensure the group remains a "top-of-mind" authority in healthcare and business.
Strategic Purchasing PartnershipsDevelop purchasing-based partnerships with key providers/vendors that go beyond simple transactions (e.g., securing exclusive equipment rights, preferential service levels, or co-marketing funds from suppliers).Negotiate "win-win" agreements that lower operational costs while increasing brand prestige.
Education & ExperienceBackground: Bachelor’s degree in Business Administration, Marketing, International Relations, or a related field.Experience: 3–5 years of experience in business development, public relations, or corporate networking (experience in the Egyptian healthcare or diversified business sector is a major plus).Track Record: Proven success in negotiating contracts or securing formal MOUs (Memorandums of Understanding) with external entities.
Technical SkillsStrategic Planning: Ability to draft "Partnership Proposals" that clearly outline ROI (Return on Investment) and COI (Cost of Inaction) for potential partners.Networking Mastery: Exceptional ability to navigate professional social circles and "cold-connect" with high-level executives.Contract Negotiation: Proficiency in understanding the commercial and legal basics of partnership agreements.
Soft Skills & CompetenciesThe "Face" of the Brand: Must possess high emotional intelligence (EQ), professional grooming, and the ability to represent the group at gala events, conferences, and boardrooms.Analytical Thinking: An "INTJ-style" mindset—highly strategic, looking three steps ahead to see how a partnership today impacts the brand’s 5-year goal.Persuasive Communication: Ability to pitch a vision to stakeholders who may have competing interests.Resilience: A competitive, "Type A" drive to close deals and overcome gatekeepers.
Key Performance Indicators (KPIs)Number of formal international/local affiliations secured annually.Percentage increase in brand "Share of Voice" in local and regional media.Cost-savings or value-adds generated through strategic provider partnerships.Success of cross-brand collaborative events (measured by footfall or leads).
Education & ExperienceBackground: Bachelor’s degree in Business Administration, Marketing, International Relations, or a related field.Experience: 3–5 years of experience in business development, public relations, or corporate networking (experience in the Egyptian healthcare or diversified business sector is a major plus).Track Record: Proven success in negotiating contracts or securing formal MOUs (Memorandums of Understanding) with external entities.
Technical SkillsStrategic Planning: Ability to draft "Partnership Proposals" that clearly outline ROI (Return on Investment) and COI (Cost of Inaction) for potential partners.Networking Mastery: Exceptional ability to navigate professional social circles and "cold-connect" with high-level executives.Contract Negotiation: Proficiency in understanding the commercial and legal basics of partnership agreements.
Soft Skills & CompetenciesThe "Face" of the Brand: Must possess high emotional intelligence (EQ), professional grooming, and the ability to represent the group at gala events, conferences, and boardrooms.Analytical Thinking: An "INTJ-style" mindset—highly strategic, looking three steps ahead to see how a partnership today impacts the brand’s 5-year goal.Persuasive Communication: Ability to pitch a vision to stakeholders who may have competing interests.Resilience: A competitive, "Type A" drive to close deals and overcome gatekeepers.
Key Performance Indicators (KPIs)Number of formal international/local affiliations secured annually.Percentage increase in brand "Share of Voice" in local and regional media.Cost-savings or value-adds generated through strategic provider partnerships.Success of cross-brand collaborative events (measured by footfall or leads).
Opportunity as "Partnerships and Business Development" at Nasaaem Medical Group located in التجمع الخامس on a Full-Time basis, suited for Senior Level candidates. Key details from listing: Job Summary We are looking for a high-impact Strategic Partnerships & PR Specialist to expand our business group’s footprint through powerful local and…
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